OUR Blog
The Power of Listening in Turbulent Times
In turbulent times, listening can be a force for change. At JAR Audio, we believe in crafting stories that bridge divides, inspire empathy, and help brands make a real impact—one listener at a time.
Contact vs. Content: What Are We Really Connecting With?
Not all content is created equal. Learn why true connection should be the goal of your content, and how podcasts create deeper engagement than traditional media.
The JAR Audio Manifesto: Why We Exist and What We Stand For
Want to know what fuels our mission? Check out our manifesto to see how we balance creativity with strategy and why we believe every podcast should matter to both the listener and your bottom line.
How a Podcast Morning Routine Sets the Tone for a Productive Day
Discover how a podcast morning routine can help you start your day with focus and inspiration. Jen shares her favorite podcasts to energize your mornings.
How to Engage Your Podcast Audience: Meet Them Where They Are
Learn how to engage your podcast audience by tailoring content to their needs, understanding their journey, and staying relevant in today’s fast-paced industry.
Why Podcast Listeners Choose You Over the Competition
Discover why understanding your podcast competition is crucial to capturing and retaining podcast listeners. Learn actionable tips to ensure your podcast stands out.
Why Your Podcast Should Be the Foundation of Your Content Strategy
Learn why using a podcast as the centre of your content strategy is essential for building trust, maximizing repurposability, boosting engagement, and enhancing your brand’s SEO efforts.
How Podcasts Increase Customer Loyalty
Discover the power of podcasts in increasing customer loyalty. Find out why podcasts work and how they can benefit your business.
Corporate Podcast Production: What Do Brands Have to Say?
Explore the essentials of corporate podcast production, including how to engage audiences, choose the right partners, and measure success effectively. Learn from industry leaders on creating impactful branded podcasts.
Meet the Winner of the 2024 JAR Audio Pilot Competition for Emerging Women Podcasters
Learn from Andrea Rathborne, an emerging podcaster, and the winner of the 2024 JAR Audio Pilot Competition. Learn about her journey, vision, and podcast "Half Betty."
B2B Podcasting: How to Create Engaging and Strategic Content
Learn how B2B podcasting can enhance your brand visibility and authority with innovative formats and strategic content. Discover JAR Audio's experience and tips for success.
Elevate Your Brand Storytelling with Podcasts [Guide + Examples]
Discover how brand storytelling through podcasts can enhance your brand's connection with your audience. Learn effective strategies and see examples like "Nice Genes!" by Genome BC.