OUR Blog
How to Launch a Branded Podcast: A Comprehensive Guide
Learn the key strategies on how to launch a branded podcast that effectively communicates your brand’s values and engages a targeted audience, enhancing brand visibility and trust.
What is a Branded Podcast?
Learn why a branded podcast might be the key to elevating your brand's narrative and engaging your audience more effectively than traditional marketing methods.
The Latest Launch: Handsome Molly
Introducing Handsome Molly - We’re launching our newest show, Handsome Molly. Discover what this new, YA fictional podcast is all about and where to listen.
Why Your Brand Should Invest in a Podcast
Discover the compelling reasons to invest in a branded podcast and how it can elevate your brand's presence, connect with new audiences, and establish thought leadership.
The JAR Audio Podcast Landscape Safari ft. Sounds Profitable Podcast Research
Discover key insights from Sounds Profitable podcast research and learn how to apply them to enhance your branded podcast marketing and audience engagement strategies.
How Can a Podcast Increase Brand Lift? Insights and Strategies
Discover how a podcast can increase brand lift by creating deeper connections with your audience and showcasing your brand's unique personality and values.
Exploring the Impact of AI on Podcasting
Discover how AI influences podcast production and explores whether an AI podcast can effectively increase brand lift and audience engagement.
Content Marketing Lessons from the Barbie Movie: How to Create Engaging Branded Podcasts
Learn key content marketing lessons from Barbie movie to create engaging and successful branded podcasts. Discover strategies for audience engagement, emotional storytelling, and more.
Importance of Sound Design in Podcasts: Crafting the Perfect Audio Experience
Explore the importance of sound design in podcasts and discover how it elevates your branded content by enhancing emotional engagement, consistency, and listener experience.
The Ultimate Guide to ROI of Branded Podcasts (2024 Update)
Discover the various ways to harness the ROI of branded podcasts, enhancing brand visibility, audience engagement, and ultimately, marketing success.
The Power of Reciprocity in Marketing: Enhancing Branded Podcasts
Learn about the power of reciprocity in marketing and how it can transform your branded podcasts by building customer loyalty, emotional engagement, and providing genuine value.
The How and Why of Podcast Music Selection: Tips for Brands
Learn about the importance of podcast music selection, best practices for choosing the right tracks, and how exclusive rights or commissioned music can enhance your branded podcasts.